ska: unmasked interrupts
Wednesday, 1. June 2011

Researching the DAM Market

Recently published research puts a spotlight on the growing importance of rich media with enterprises.
This includes a growing significance for Digital Asset Management (DAM) solutions for overall enterprise content management scenarios.

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Friday, 11. February 2011

Why does Microsoft doing Nokia make sense?

Hot topic: Microsoft and Nokia join forces, Nokia does Windows Phone 7 - what about Meego and Symbian?

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Wednesday, 17. March 2010

The battle for attention is not the only worry

At least in the media industry, "the battle for attention" is established knowledge.
But what do other traditional business sector fight for with those agile, new, and exciting internet companies and business models?

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Tuesday, 27. October 2009

DAM for Marketing: Victoria's Secret unvailed

Michael Moon interviewed B.J. Gray from Victoria's Secret and reveals some very focused arguments for a digital asset management scenario.

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Wednesday, 19. August 2009

Do you still think, social media is just a trend?

This video from has been going around the net for two weeks now. Don't miss it:

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Tuesday, 18. August 2009

Thinking long term

Today I learned from CMSWatch' Tony Byrne about product support cycles.
In his non-scientific poll, 50% of the licensees of enterprise software stated, that their product was either no longer supported or the vendor had been acquired.

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Wednesday, 15. July 2009

Marketing and the R Word

I couldn't agree more to this presentation from Peter Levitan, CEO of Citrus.
Relationships are the cornerstone for the new paradigms of communication in a world of one-can-reach-anyone world.

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Thursday, 12. March 2009

Media Asset Protection

The importance and sensibility towards licensing and copyright of digital media has increased dramatically in the last two years. For companies however, this has become a legal nightmare. Licensing rights, publishing periods, and regional restrictions are now not-so-transparent with the internet, google image search, and the visual hunger of millions of bloggers.

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Tuesday, 14. October 2008

Mind cleared - question remains

Having spent some splendig days in the region of Milano - at the river banks of the beautiful Ticino, one simple question bothered me all along.
At one of the keynote presentation at the Marketing Efficiency Congress, Michael Moon stated: there are only two ways to create value - innovation and marketing.

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Tuesday, 16. September 2008

Marketing efficiency congress - the second

The marketing efficiency congress, as a pre-event to the OMD exhibition and fair was great. Fascinating and insightful keynotes, a good variety of solution providers, combined with a concentrated mass of interested people from all disciplines of marketing, strategy, execution and services.

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unmasked recent updates
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With the new release of Intermedia Fotoficient we supplied...
by ska (2011.06.28, 10:23)
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After three months we finally released a new version...
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